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How to dress effortlessly without ever looking overthought? A one-and-done dress is undoubtedly the key. Finding the perfect dress that fits and flatters you during pregnancy, and can be worn afterwards too, can occasionally be tricky. Ergo, we utilise intricate design features (such as wrapping, ruching, etc.) to ensure that it’s flattering for all nine, and long thereafter. Whether it’s the 9-5, date night, weekend or brunch with the girls – we’ve got the dress for every agenda. Here’s a few of our favourite styles from the new season collection. They’re the sartorial manifestation of ‘comfort’ and ‘style’. All that’s left to do is add your finishing accents. 9-5 The age-old question: ‘how to dress for the office whilst pregnant’ is answered here. The Ivybridge Maternity Dress is a customer favourite design. Why? Because it encapsulates the essential features of corporate attire, but ensures it’s maternity appropriate. The pleat details at the front ensure a flattering fit, while
Elevated. Everyday. Evermore. Meet your new favourite tops. The sartorial benefits of a flattering, secure and versatile maternity top is irrefutable. Its mix-and-match capabilities are invaluable, not to mention the wear-everywhere potential. Comfort and style are key, and consequently our designs successfully fuse these two important mediums: comfort dressing with a dash of chic, effortless style cut for an irrefutably flattering fit, elegance meets ease. For, maternity dressing should always be comfortable and make
Curating a selection of chic, polished and poised maternity workwear can occasionally seem like an impossible task. When 'comfort' and 'smart' needs to go seamlessly hand-in-hand and your Monday morning begins with: 'what am I to wear' - 'tis the time to recognise that your maternity workwear wardrobe needs an update. Hence, we take the stress out of dressing for your 9-5. Our advice? Build up a small armoury of smart essentials that will see you through the working week, but can be easily adapted to the weekend. Nev
Classic. Chic. Done. New season, new style, new palette. Effortless autumnal style starts here. Meet our favourite sartorial styles, updated and refreshed in new season hues. The Dress Artful and chic, this is your perfect desk to dinner dress. Ideal for pregnancy and undeniably stylish for after too. Versatile? Absolutely. The Striped Tee Fresh. Modern. Easy. Pregnant or not, a striped top is a covetable essential. In either a classic navy and white or grey and winter cherry finish, this style exud
Poppy Maternity Top
Balcombe Dress
Balcombe Dress
It’s a special time with your newborn, and that’s why we’ve taken the stress out of dressing for nursing. We’ve fused practicality, functionality and style for the easiest and chicest of nursing collections. Meet our collection The Jumper Your go-to for nursing. Why? Because the poppers on the side provide plenty of room to feed, whilst doubling up as a soft cover up. Meaning, you can nurse in privacy anywhere and everywhere. The Shirt This design combines style and substance. Bonus: it’s both a flatte