Baukjen & Vanessa

WELCOME TO BAUKJEN & VANESSA'S DIARY

We are Vanessa Knox-Brien and Baukjen de Swaan Arons, the founders of Isabella Oliver. We started the business in 2003 for pregnant women who love clothes. Read our online diary here...

Baukjen & Vanessa

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The Isabella Oliver Outlet Store

Hi, Baukjen here. When we launched the outlet store a few days ago, it went totally crazy here. I dont think we have ever had so many orders coming in so quickly. It was hard to keep up but the teams did a fabulous job at getting as many orders out as they could. People from lots of departments stopped their work to help out. We thought it would go well but did not realise how well. The stock levels are updated on the website every 15 minutes and unfortunately this was too slow in this case with styles selling much quicker. Unfortunately that meant that some stock was showing as being available while actually a few minutes before it had sold out. Very frustrating for some of our customers and also the customer services team whom had the horrible task of calling the customers to explain.

Posted by BdSA at March 6, 2009 10:03 AM

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