Hi,
Baukjen here. Geoff just forwarded an article that, as a parent, put a smile on my face.
It was a survey conducted by emarketer.com on what promotons and incentives US teenage consumers would purchase a specific product for. The results may surprise you. They certainly surprised me.
31% a trip to the American Idol Finale (no surprise)
34% new iPhone (again no breaking news)
39% new car
45% date with favourite celebrity
98% Long bus ride with Parents (!!)